ORGANIZATIONAL SUMMARY:

The mission of the Office of University Community Partnerships is to support the continuation of USF's rise in national and global visibility and strengthen our regional, national, and global communities; to promote lifelong learning; and strengthen Florida's goal of being a Top-10 global economy by 2030 via mutually beneficial partnerships with our communities, public service organizations, business, and industry.

POSITION SUMMARY:

The Marketing Specialist is responsible for creating and implementing marketing strategies to promote products or services. They conduct market research, analyze customer behavior, and identify target audiences. They collaborate with cross-functional teams to develop and execute marketing campaigns, including content creation, social media management, email marketing, and advertising. A Marketing Specialist monitors campaign performance, tracks metrics, and provides reports to evaluate effectiveness. They stay updated on industry trends and competitor activities to optimize marketing efforts and drive business growth.

RESPONSIBILITIES:

Prepares written communications for news releases, websites, marketing collateral, and newsletter articles. Edits and revises reports and publications.

Assists in the production of print, online, or other forms of advertisement, and assists with special events or promotions. Assists with website content updates, developing web imagery, and maintaining websites. Collects data measuring the viability of new markets and assists in the creation of market development plans.

Creates quality-designed event collateral, meeting and planning documents, promotional items, web graphics, presentation slides, and other various print and digital materials.

Assists with developing multi-channel marketing and media strategies for special projects. Supports other print and media communication projects for the unit as needed.

Performs other duties as assigned.

POSITION QUALIFICATIONS:

MINIMUM QUALIFICATIONS:

This position requires a bachelor's degree and 2 years of experience or an equivalent combination of education and experience.

FLSB1310 Equivalency:
4 years of directly relevant experience may be substituted for bachelor's degree.
6 years of directly relevant experience may be substituted for master's degree.


PREFERRED QUALIFICATIONS:

Excellent writing and communication skills. Knowledge of AP writing style. Skilled in Adobe graphic design programs (InDesign, Illustrator, Photoshop). Basic skills in Microsoft programs/platforms (Office, PowerPoint, Excel, Teams). Organized with the ability to prioritize projects.

USF Tampa
Information for Applicants

This position is subject to a Level 1 criminal background check.

Job Opening Number: 37394

Posting Date: 07/10/2024

Posting End Date: 7/23/2024

How To Apply

Click on the Apply Now button. When applying to an opening you will have the opportunity to upload a cover letter and resume.

Apply online by completing the required information and attaching your cover letter and resume. Please include your experience as it relates to the qualifications stated above. YOUR COVER LETTER AND RESUME, PLUS ANY OTHER REQUESTED MATERIAL, MUST BE IN ONE ATTACHMENT. Only online applications are accepted for this position.

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To request an accommodation with the application or interview process, please contact Central Human Resources by telephone: 813-974-2970 or email [email protected].

Equal Employment Opportunity

USF is an equal opportunity, equal access academic institution that embraces diversity in the workplace.

The University of South Florida does not discriminate on the basis of sex and prohibits sexual harassment. Any person may report sex discrimination, including sexual harassment (whether or not the person reporting is the person alleged to be the victim of conduct that could constitute sex discrimination or sexual harassment), in person, by mail, by telephone, or by electronic mail, using the contact information listed for the Title IX Coordinator. Reports may be made at any time either online or directly to the University's Title IX Coordinator.